Private Labels Can Boost Profits

More businesses finding success in selling products under their own private labels
By Deborah Jeanne Sergeant

    Whether it’s Wal-Mart’s Great Value line of goods or the jelly made and sold by a local farm, a private label brand represents an alternative to a name-brand product.  Large store private labels — like ... [Subscriber-only content]


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Oswego County Business Magazine
Issue 164

Issue 164
October/November 2019

Cover Story

  • Cruse Control
  • Jeff Cruse takes over as top leader for Novelis’ Oswego Works

Profiles

Linda Eagan

On The Job

What type of marketing do you find most effective?

Success Stories

The Child Advocacy Center of Oswego County

My Turn

Why President Trump Won’t Admit Mistakes

Newsmakers

News Briefs on Local Businesses & Business People

Economic Trends

Oswego County IDA Recapitalizes Popular Loan Program

Last Page

Rodmon King